Location, location, location.  This doesn’t just go for real estate, it also is a very valuable thing to keep in mind as you begin to market online.  You may already know that content is king so you have a number of articles written.  You have probably also heard that social media is important, so you know you want to target that market.  And lastly, with search engines becoming more vertical, they’ve added videos and images to their listings so you’ve got a few of those up your sleeve as well.  Well, just because you build it does not mean they will come.  You’ve got to put them in the right places.  Here are a few pointers that can help you with that.

Interactive Media (recommendations extracted from http://www.marketingprofs.com/8/beyond-youtube-video-for-marketing-sales-anderson.asp?part=2):

• If you just need an easy way to get a video on a Web site and share it with others, try YouTube or Blip.tv.
• If you want to post a video with clickable “chapter” descriptions so people can jump right to a particularly interesting spot in a longer clip, use a service called Veotag.
• If you envision a series of related video content—say, an occasional video case study highlighting users of your flagship product—get familiar with the video section of the iTunes Music Store.
• For a live or recorded business presentation with PowerPoint slides and other rich media elements, try Proclaim (from my firm, Netbriefings).